Fiat 500 Forum banner
1 - 4 of 4 Posts

·
Moderator
Joined
·
217 Posts
Discussion Starter · #1 ·
The SEMA Show (Specialty Equipment Market Association) provides the unique opportunity to let suppliers and aftermarket tuners showcase their new products and innovations. This year, Brandmotion, an award winning supplier of OEM-grade custom products, earned the opportunity to work with FIAT to customize a 2012 FIAT 500.

FIAT launched a competition for aftermarket suppliers to come up with a practical yet creative line of customization options for the active drivers who want to find a fun driving experience.

Brandmotion president Jeff Varick says, "We're extremely pleased to receive this honor. The new FIAT 500 is a stylish, well-built vehicle that shows a very fresh way of thinking about the modern automobile. The competition tasked us with thinking of the vehicle as if we were building it, not modifying it. We pride ourselves on providing highly functional interior personalization solutions that target the emerging needs of vehicle buyers, and our efforts were rewarded with this selection."

Brandmotion's project, known as the Urban Loft 500, represents a "Space that is minimal yet functional, with amenities that are readily accessible. It's small enough to be practical, but with enough space and style to provide an upscale experience."

Watch out for the Urban Loft 500 at the SEMA Show located at the Las Vegas Convention Center from November 1-4, 2011. Also, visit Brandmotion's facebook page to check out their progress so far.

More: Brandmotion Readies Custom FIAT 500 In Time For SEMA on AutoGuide.com
 

·
Registered
Joined
·
393 Posts
this is nice but i want to see more Abarth stuff. abarth is doing good already with the 500 but i think it`s time they raise the bar especially for a show like SEMA which can do the brand wonders.

maybe abarth will have something for us for SEMA, maybe they wont... we`ll see.
 
1 - 4 of 4 Posts
This is an older thread, you may not receive a response, and could be reviving an old thread. Please consider creating a new thread.
Top