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Discussion Starter #1
I just spent some time searching for articles on the Fiat 500 and was surprised to find it being compared to the Honda Fit and Mini.

The original 500's were a pretty bare bones car, but it looks like this one isn't.

Still, its hard to see paying 20 grand or so for a city car.
 

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Well, if the car is aimed at younger buyers, they won't have much knowledge or memories of the original car. ;)

They'll compare the current car to what's available in the current market, and make their decision accordingly.
 

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I don't think has anything to worry about for the image. Most people will just think of it as a new foreign car manufacturer and if the car is fun, sporty and good to drive then there is nothing to worry about.
 
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