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So far, the Fiat 500 is doing amazingly well with sales, considering it's a car and brand not a lot of people are familiar with. Really curious to see how sales go for the coming months.

Soon enough the Fiat 500 sales might just start to slow down with summer ending soon. I doubt a lot of people will be buying 500's in winter.

Fiat 500 sales (3,038 units) were up 68 percent versus sales during the previous month of June 2011 (1,803 units). Sales of the 500 are gaining momentum now that approximately 90 Fiat Studios are open, and enthusiastic new Fiat owners sing the praises of the car.
info from here - http://www.fiat500usa.com/2011/08/fiat-500-sales-jump.html
 

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The more that are sold, the more out on the road which I think will be the best form of advertising they will have.
 

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That's great news, for a come back, for Fiat. They just started to advertise too, The little car is fantastic!
 
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